Private Comment Sharing – January 2010 Ideas
The twenty-fourth idea for my 365 social ideas is an idea for websites dealing in larger commodities like furniture, cars or even houses: Add private comments to the pages, that can be easily shared with friends and family, as this type of purchase is not something you do instantly, but spend time deciding.
When you consider buying a car, you don’t make the decision instantly. You look at it on the web several times, you discuss it with friends and family etc. But imagine that the dealer website added a private comments box, that would initially be empty, but as soon as you started adding comments, you could share this version of the page, with your comments, to everyone else. A bit like the wish list concept from Amazon, but giving others the opportunity to weigh in on your decision if you gave them the link. Then all comments about whether or not to buy this car, pros and cons, other possibilities etc. would be in one place, and not spread around in emails discussing this potential requisition.
This could easily be used by e.g. Amazon, ebay or similar companies. It should just be clearly visible, that this is private comments, that neither the dealer nor the seller will ever see. It is only for your own benefit to keep the discussion in one place between you and friends and family.
Why?
If you control the discussion, it is more likely that the user returns to your site, to keep the discussion going. It is a facilitator of making educated requisitions, but it ensures that this discussion takes place on your website.
What’s next?
Do with this idea whatever you like – expand, implement, trash or forget. Just remember, that if you use it in anyway make sure to attribute me according to the Creative Commons Attribution 3.0 License, that all these 365 Social Ideas are published under.
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